Flow Communications, an independent South African integrated communications agency, has celebrated winning a total of 11 awards at two of the industry’s well-known events: the Assegai Integrated Marketing Awards and the MMA SA Smarties Awards.
The agency’s wins aim to demonstrate its strength in delivering innovative and results-driven campaigns for a diverse client base, says Flow.

The agency’s wins demonstrate its strength in delivering innovative and results-driven campaigns for a diverse client base.

See the full list of awards below:

MMA SA Smarties Awards

• Bronze: AI-Powered Audience Engagement — Client: Hollard. Campaign: ‘Elf Yourself’.
• Bronze: AI-Driven Creative Intelligence — Client: Hollard. Campaign: ‘Elf Yourself’.

Assegai Integrated Marketing Awards

• Gold: Sector Financial Services — Client: Cherie Blair Foundation for Women. Campaign: ‘HerVenture.’
• Gold: Special Campaign for CSR / Social Good — Client: Cherie Blair Foundation for Women. Campaign: ‘HerVenture’.
• Silver: Sector Not-For-Profit — Client: Cherie Blair Foundation for Women. Campaign: ‘HerVenture’.
• Silver: Special Customer Acquisition Campaign — Client: Cherie Blair Foundation for Women. Campaign: .HerVenture
• Bronze: Special Data-Inspired Insight — Client: Cherie Blair Foundation for Women. Campaign: HerVenture
• Bronze: Special Campaign for under R500 000 — Client: Nelson Mandela Foundation. Campaign: ’22^nd Nelson Mandela Annual Lecture’.
• Bronze: Sector Publishing, Entertainment, Media and Sports — Client: African Union Sports Council. Campaign: Keep Moving’.
• Leader: Sector Not-For-Profit — Client: Nelson Mandela Foundation. Campaign: ’22^nd Nelson Mandela Annual Lecture’.
• Leader: Special Multi-Language — Client: African Union Sports Council. Campaign: ‘Keep Moving’.

“We’re lucky to work with clients who believe in bold ideas and in using creativity to move people – not just metrics. These awards honour that boldness,” says Flow Communications CEO Tara Turkington.  “What makes these wins even more special is the recognition for our purpose-driven campaigns. We believe in marketing that not only achieves results but also makes a positive impact, and it’s wonderful to see this work celebrated by our peers.”

The two Assegai Gold awards were for Flow’s work with the Cherie Blair Foundation for Women, promoting its HerVenture app. This free mobile app aims to provide women entrepreneurs in emerging economies with essential business skills and support, says Flow.

This latest string of awards continues a winning streak for Flow Communications, which has consistently been recognised both locally and internationally for its aim to commit to excellence and its purpose-led approach to communication.